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The brand partnered with an artist to design its new Love Me collection, which is being promoted on Facebook.
January 21, 2013
By: Jamie Matusow
Smashbox is promoting its new collection for Spring 2013, called Love Me. Now through February 5th, the brand’s Facebook fans, who create a “Love Me” billboard on its Facebook page, will be eligible for a chance to win one of 1,200 free”Love Me” Cosmetics sets. The set includes one product and a deluxe sample. The packaging for the Love Me collection, shown, features the words “love” and “me,” with an “M” that looks like a heart. The logo, which looks handwritten, is sprawled across the lid of its compacts. The brand partnered with world-renowned artist Curtis Kulig to design the packaging.
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